GA4 and Tag Manager Product feature Completed
GA4 Adds a Diagnostic for Missing GBRAID and gad_ URL Parameters (July 2026)
Google Analytics added a diagnostic that warns when campaign data accuracy is affected by missing URL parameters.
Platform Updates in July 2026
10 dated changes to Google, Meta and other ad platforms announced in July 2026, each linked to the official source.
Last checked 8 October 2026 · Back to the full changelog
Meta Ads Product feature Rolling out
Meta Requires an Explicit Advantage+ Audience Setting for Housing, Employment and Credit Ads (July 2026)
From Marketing API version 26.0, a Housing, Employment or Financial Products and Services ad set that uses relaxable targeting outside a broad setup needs an explicit Advantage+ audience value.
Facebook Deprecation Rolling out
Meta Deprecates the Commerce Order Management API After Shops Checkout Sunset (2026)
Meta has sunset checkout on Facebook and Instagram for Shops, so the commerce order infrastructure behind it is being retired.
Facebook Deprecation Rolling out
Meta Drops Legacy Graph API Protocol Features (July 2026)
From version 26.0 on 29 July 2026, the Graph API stopped supporting several legacy protocol behaviours.
Meta Ads Product feature Rolling out
Meta Marketing API v26.0 (July 2026): What Changed for Advertisers
Meta released version 26.0 of the Graph API and Marketing API on 29 July 2026.
WhatsApp Business Product feature Rolling out
Meta Expands Ads in WhatsApp Status in Marketing API v26.0 (July 2026)
With Marketing API version 26.0, released on 29 July 2026, Ads in WhatsApp Status gained identity, targeting, optimisation and creative capabilities.
GA4 and Tag Manager Product feature Completed
GA4 Campaign Data Import Now Requires a Currency Field for Cost Data (July 2026)
Google Analytics campaign data import now requires a currency field whenever cost data is uploaded.
Google Ads Policy Completed
Google Ads Appeals Limited to Decisions from the Past 6 Months (July 2026)
From 21 July 2026, Google Ads no longer offers in-account appeals for policy decisions taken more than 6 months earlier.
Google Ads Policy Completed
Google Ads AI Labels on Image and Video Creatives (July 2026)
From July 2026 Google permits text or visual AI labels inside image and video ad creatives, and those labels do not breach its rules on text overlays and watermarks.
Google Search Product feature Completed
Search Console Platform Properties for Social and Video (July 2026): What Changed
On 7 July 2026 Google introduced platform properties, a Search Console property type for social and video posts on Instagram, TikTok, X and YouTube.
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