Google Ads Allows Personalised Alcohol Ads on YouTube Inventory (October 2026)
Google is updating its personalized advertising policy from 30 October 2026 to allow alcohol personalisation on YouTube inventory where it is locally permitted.
Every change below links to the official Google announcement or documentation it came from.
8 entries · Last checked 8 October 2026 · All platforms · RSS feed
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Google is updating its personalized advertising policy from 30 October 2026 to allow alcohol personalisation on YouTube inventory where it is locally permitted.
Google announced on 2 September 2026 that Google Ads API v22 sunsets on 7 October 2026.
On 31 August 2026 Google updated what was the Google Ads API Policy, now the Google Ads Developer Policies.
From 21 July 2026, Google Ads no longer offers in-account appeals for policy decisions taken more than 6 months earlier.
From July 2026 Google permits text or visual AI labels inside image and video ad creatives, and those labels do not breach its rules on text overlays and watermarks.
Google extended its Financial Services Verification requirements to advertisers targeting 24 more European Economic Area markets.
In June 2026 Google updated its Restricted targeting in Personalized advertising article.
Google updated the India section of its Gambling and games policy on 21 January 2026 to comply with local legal requirements.
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