Facebook Catalog Products Rejected: Why It Happens and How to Fix It
Quick fix
Facebook catalog products rejected either go against Meta's Commerce Policies or have a catalog issue such as a broken link, missing price or image, or being out of stock. In Commerce Manager, open your catalog, go to Products, filter by issue, and fix each one under Status and issues. Request a second review if an item was wrongly rejected.
- Open the catalog in Commerce Manager and go to
Products. - Filter by issue to list every affected product.
- Open each product and read
Status and issues. - Fill in missing title, description, price, availability, link, condition or image.
Can't fix it yourself? Send me the details
What this error means
Products with issues, or with certain statuses, may not show in your ads or shop. In Ads Manager this can appear as an Items invalid warning or error. Rejections are likely to come from the Commerce Policies; other issues are data problems in the catalog.
What Meta shows
Why it happens
1Commerce Policy violations
The item is likely to go against the Commerce Policies.
How to tell if this is you: Status and issues lists a policy violation.
2Missing or broken product data
Missing title, description, price, availability, link, condition or image link, or broken links.
How to tell if this is you: The issue filter shows missing fields or broken links.
3Out of stock, archived or hidden
These statuses stop products showing.
How to tell if this is you: Filter by Archived or Hidden from Shops.
4Collection details
For a collection, the title, description and hero image are reviewed as well as the items.
How to tell if this is you: The products are approved but the collection is not.
How to fix it
Find affected products
- Open Commerce Manager and pick your catalog.
- Open the
Catalogtab and go toProducts. - Click
Filtersand choose the statuses or issues to filter by. - Click a product and go to
Status and issues.
Fix data issues
For: Missing or broken product data, Out of stock, archived or hidden
- Add missing fields and fix broken product or image links in your feed or catalog.
How to appeal or request a review
If you believe an item was incorrectly rejected, you can request a second review.
- In Commerce Manager, review the product and request a second review.
How long it takes
Meta says product review usually takes a few seconds, but some items need more detailed review, which could take longer.
How to stop it happening again
- Keep every required field filled in your feed.
- Check the catalog issue filters before launching catalog ads.
From my desk
Feed details that do not match the live product page come up a lot, such as price, availability or broken image links. I start in the catalog Diagnostics tab and fix what it lists. Making the feed match the page fixes more than people expect.
Muhammed Abdul Kalam
When to get help
- Hundreds of products are rejected and you need the feed fixed at the source.
- Products keep being rejected after you've fixed the listed issues.
Stuck on this? Send me the details.Tell me what the platform shows and what you've tried so far.
Send me the detailsFAQs
Why are my Facebook catalog products rejected?
Most likely because they go against the Commerce Policies. Other issues, such as missing fields or broken links, stop products showing too.
What does Items invalid mean in Ads Manager?
Products in the catalog have issues, so they may not be shown in ads. Check the catalog in Commerce Manager.
How long does product review take?
Usually a few seconds, but some items are reviewed in more detail, which could take longer.
Can I appeal a rejected product?
Yes. If you believe an item was incorrectly rejected, you can request a second review.
Why is my collection not approved?
Meta reviews the collection title, description and hero image as well as the items.