Facebook and Instagram ads in India sit inside a set of local rules: ASCI's labelling for influencer content, the DPDP Act's consent standard, a ban on online money game ads, and Meta's own election rules. I build campaigns that stay inside them.
Based in Kochi, Kerala, and working with businesses across India. We share a time zone, so your working day and mine are the same hours.
The full service is on the Meta Ads management page.
If your Meta campaigns use creators, ASCI's guidelines require every advertisement posted by a social media influencer to carry a label that clearly identifies it as an advertisement. I brief creators on the label before the post goes up, and boost only content that carries it.
The Meta Pixel and the Conversions API send personal data from your site to Meta. Under the DPDP Act, 2023 the consent behind that must be free, specific, informed, unconditional and unambiguous, given with a clear affirmative action. I set events to fire after consent, then match browser and server events so reporting stays usable.
The Promotion and Regulation of Online Gaming Act, 2025 prohibits advertising that promotes online money games in any media. If your product sits near that line, we settle what the ads may say before any creative is made.
Meta names India among the countries where ads must not discourage people from voting or question the legitimacy of an upcoming or ongoing election. Brands that comment on public issues need to know this before an election period, not during it.
Source: Meta Transparency Center
You tell me what you sell, to whom, and what a customer is worth. I ask for access to your ad account and Business Manager.
I review the Pixel, the Conversions API, audiences and past creative, then send a plan with the first changes and why.
Tracking first, then campaigns, audiences and creative tests, launched in stages so we can see what each one does.
A written weekly update on what changed and what comes next, and a monthly report against the goal we agreed.
We share a time zone, so your working day and mine are the same hours. Reports show spend in the currency your ad account bills in.
"Kalam's strategic approach was instrumental in driving our slurry pump sales, taking us to an impressive $13 million in just three months. His ROI-driven campaigns transformed our outreach."
Ben WeinribManaging Partner / CEO, Eddy Pump Yes. ASCI's guidelines require advertisements posted by social media influencers to carry a disclosure label that clearly identifies them as advertisements. Source: Advertising Standards Council of India
The Pixel processes personal data, and the Act asks for consent that is free, specific, informed, unconditional and unambiguous. Tags should respect that choice. Source: Ministry of Electronics and Information Technology
Meta lists India among the countries where ads must not discourage voting or question the legitimacy of an upcoming or ongoing election. Source: Meta Transparency Center
You do. The ad account and Business Manager stay in your business, and I work in them with the access you give me.
Pricing depends on spend and scope. Tell me your budget and I will reply with a plan.
Send a short brief and your budget. I'll reply with what I would do first.
Send my briefPrefer to talk? WhatsApp +91 92078 05050 ยท Call +91 88485 95099