Google August 2026 Spam Update: What Changed and What to Check
Google Search Algorithm Completed Announced Rollout: 18 August 2026 to 21 August 2026 Last verified
Quick answer
Google released the August 2026 spam update on 18 August 2026, with worldwide scope across every language. The Search Status Dashboard marks the rollout complete on 21 August 2026. Google's guidance says a site that sees movement after a spam update should check itself against the spam policies.
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What changed
- Google released the August 2026 spam update on 18 August 2026.
- The update applies globally and to all languages.
- Google said the rollout could take a few days.
- The Search Status Dashboard records the rollout as complete on 21 August 2026.
Who is affected
- Google says a site that breaks its spam policies can rank lower, or be left out of results entirely.
What to check this week
- If your traffic changed after the update, review Google's spam policies against your site. Recommended in the platform documentation: read the official page
- Compare Search Console clicks and impressions for 18 August 2026 to 21 August 2026 against the previous period of the same length.
Official sources
- August 2026 spam update (incident)Google Search Status Dashboard · checked 7 October 2026
- Google Search spam updates and your siteGoogle Search Central · checked 7 October 2026
Related
How it works
Glossary
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- Updated on 7 October 2026: Published automatically after verification against the official source.